Homepage of rpstiel.nl with the heading Vakwerk aan uw cv, leidingen en elektra

01 / Case study · Website

RPS Bouw & Techniek: a website that shows what the company really does.

RPS Bouw & Techniek is an installation company from Tiel for central heating installation, central heating maintenance, pipework and electrics. We built a new website on the TokoWorks website platform: clear about the services, with real photos of completed work and a certification visitors can verify themselves.

  • 4
    Core services front and centre
    Heating installation and servicing, pipework and electrics
  • 32
    Photos of their own work
    With before and after photos for each service
  • 1
    Phone number
    Calling and WhatsApp, the same everywhere
The four core services of RPS on the homepage, each with its own card

02 / The brief

A website that attracts the right clients.

RPS does a lot of technical work, but the company does not want to actively offer all of it. The owner wanted to be found for central heating installation, central heating maintenance, pipework and electrics. Drain unblocking and sewer work are deliberately not part of that.

On the previous website the services were in one long text on the homepage. Visitors had to work out for themselves what exactly RPS does, and what they were best off calling about.

Service page CV-installatie en montage on rpstiel.nl with a photo of a boiler

03 / Positioning

Four services, each with its own page.

Each core service got its own page with an explanation, frequently asked questions and a clear next step. The homepage puts the four services at the top, so visitors immediately see where they need to go.

Help with a leak or heating that is not working is still easy to find. But without promises of 24/7 availability or response times a small company cannot deliver.

Block Certified for work on gas installations with the CO-VRIJ quality mark and the CO-keur logo

04 / Trust

Only claims that hold up.

You choose an installer on trust. That is why there is nothing on the site we could not verify. RPS is certified under BRL SI-6025 for work on gas installations. We checked that in the CO-vrij register of the TloKB, and visitors can check it themselves with one click.

The official CO-VRIJ quality mark and the CO-keur logo are shown with the certification. Reviews will be added as soon as there are real client responses.

Before and after gallery on the Pipework page with old and new manifolds

05 / Their own work in the picture

Real jobs instead of stock photos.

The pages show photos of work RPS completed itself: boilers with the RPS sticker, new manifolds, fuse boxes and thermal images of underfloor heating.

For pipework and electrics, before and after photos show what has changed. That says more than a general promise of craftsmanship.

06 / What comes with it

Everything that comes with it.

  • One phone number

    Calls and WhatsApp go to the same number everywhere, including via the fixed buttons on mobile. The number is kept in one central place.

  • Service area around Tiel

    Tiel and the places within about twenty minutes' drive around it, with the driving time for each place.

  • Contact form

    Requests arrive directly at RPS, with a drop-down list for each service.

  • Privacy statement

    A dedicated privacy statement, linked from the form and the footer.

  • Knowledge base

    Practical articles about central heating faults, leaks and the fuse box.

  • Findability

    Titles and descriptions per page, company details with certification for search engines and redirects from old addresses.

07 / Moving forward together

Want a website that is right for you too?

We build websites for trade businesses that show what you really do. On a platform where you then edit texts and photos yourself.